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The Royal Society for the Prevention of Cruelty to Animals is not a company you would generally associate with gaming, by the RSPCA – a charitable organisation – as launched a new title for mobile called ‘MobiDog’.

The new release follows the success of a web-based cyberpet launched by UK Developer Lateral for the charity.

“The next logical step was to allow people to access a similar message on their mobile phones,” says the company’s Mathew Riley

However, MobiDog is not just another virtual pet game (because, frankly, there are loads of pet games on the market). Instead, it’s a collection of dog-themed mini-games based on classic arcade games.

The message of the game is a serious one. Gamers will be educated about the Animal Welfare Act in the UK, and how they can better look after their dogs.

The game is also free from rspce-cyberpet.com, or by texting GAME to 60022.

This entry was posted on Thursday, August 14th, 2008 at 11:28 am and is filed under Gaming. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.